How to Optimize a Professional Directory Listing

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For many professionals, getting a directory listing is one of the big perks of joining an association like the Professional Editors Network. It’s proof of your membership, it’s a way to reach a targeted audience, and it’s a valuable platform for marketing your services—especially if you don’t have your own website.

But how do you stand out from other people in the directory and draw as many client eyes as possible?

So many people never get around to doing much with their association directory listings, which is letting free marketing go to waste. This month for the Professional Editors Network blog, I’ve rounded up 10 Ways to Make the Most of Your Professional Directory Listing.